Faculdades Integradas Rio Branco (Rio Branco College) www.riobrancofac.edu.br Lectures Leandro Jesus L vision of market and academy Launching of the MBA Branding Students and Teachers of the courseectures on various topicsbrought to the campus theprofessionals, covering the areas of Publishing, Design, Journalism in Rio de Janeiro and Process Management. to the public by: Karina Monteiro, Tof the Faculdades Integradas Rio “Branding and brand management,”teacher of the course, taught the classhe Executive MBA in Branding, Several subjects were presented a former student of the publishing Branco, celebrates 10 years of which dealt with the current scenario course of the Faculdades success with the launch of the first in the universe of brands and the Integradas Rio Branco and Art class in the city of Rio de Janeiro. need to improve strategies to more coordinator at Editora IBEP The event was attended by students, effective management, one of the (Brazilian Institute of Pedagogical teachers and guests. The inaugural factors responsible for the formation Editions); journalist Luís Mauro lecture of the first class of the course of the company’s image, seeking Martino, PhD in Social Sciences at was given by the general director of the differentiation against the competition PUC-SP, and Claudio Novaes Pinto Faculdades Integradas Rio Branco Edman The course has important names in Coelho, Ph.D. in Sociology from Altheman and by the coordinator Antonio the market, such as Fred Gelli, from Tátil the University of São Paulo (USP) Roberto de Oliveira, master of visual Design, the designer Delano Rodrigues, and teacher at Cásper Líbero. At the programming by USP, representative of Gilberto Strunck, designer and director- launch of the Extension Course of the American Institute of Graphic Arts partner of the Dia Comunicação agency, Process Management, the Federation (AIGA), director of the Latin American publicist André Porto Alegre, Hugo of Industries of São Paulo (Fiesp) and Managic Institute and a founding partner Rafael Eleterio and Léo Mangiavacchi, the Coordination of the Extension of Lid Brand and Communication. both of Ana Couto Branding & Design programs of the Faculdades Following, Lincoln Seragini, a partner agency, among other prominent Integradas Rio Branco promoted at Farne Seragini Guardado Design and professionals in the area. a lecture on the importance of optimizing results in organizations, with the presence of Leandro Jesus, Forum for Entrepreneurship and co-founder of ELO Group, a partner International Relations of the Colleges. AStudents of the Faculdades Integradas Rio Branco (CIERI) held the Firstiming to promote discussion of topics related to the activity of theinternationalist, the Institutional Council of International Relations Forum for Entrepreneurship and International Relations. The themes such as behavioral assessment and skills for work, professional profile of International Relations, forms of entrepreneurship and job opportunities in the sector, as well as the nature of performance in international negotiations, were explored, respectively, by Claudia Riecken, CEO of Quantum group; Marcus Peçanha, consultant of Kadana Consultoria; Cristian Ganzert, representative of the Endevor; Gunther Rudzit, teacher of Faculdades Integradas Rio Branco ; Salomão Lima, former president of the National Student Federation of International Relations (FENERI) Fabio Luis Mauro Martino Rua, director of government relations for Latin America of GE Energy and Giuliano Chaddoud, coordinator of the Young Entrepreneurs Council (CJE) of the Federation of Industries of São Paulo (Fiesp). 6
Newsletter of the Presidency nº99
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