Science and Technology Federal Deputy Julio Semeghini spoke to the students of Law, Administration, Information Systems, and Social Communication courses about science and technology in industrial development. The lecturer addressed different projects being analyzed at the Chamber of Deputies related to digital activities, such as electronic transaction certification, combat to cybernetic crime, and public policies for Digital TV, among others. According to Semeghini, “the new convergence competitive dynamics in Information Technology services challenges the current Brazilian model. The perception of user value and companies’ revenue tend to migrate towards content”. Julio Semeghini Academic education abroad The director of the Executive MBA of the University abroad. The speaker stressed the value of international of Pittsburgh, Karla Alcides, during her stay in Brazil, education as a facilitator for professional integration spoke to the students of Administration and Post- in face of a globalized world, promoting the Graduation courses in Business Management and assimilation of different cultures and contributing to Marketing, about the importance of academic training increased employability. Student exchange and visa Representatives of the U.S. Consulate in Sao Paulo spoke to students about the step by step withdrawal of student visa to the United States. Speakers John McDaniel, vice-consul, and Mariana Marques provided information on documents required for obtaining a visa, details of the interview process at the Consulate, and also about the various forms of exchange suggested by American universities, which were presented in the Fair Education John McDaniel USA, held in September. Managing small and medium businesses The lecture “Managing Small and Medium Businesses”, Chaired by the coordinator of the post-graduation courses held in partnership with Fiesp (Industry Federation of the in Business Management, Paulo Roberto Lucas de Oliveira, State of São Paulo), is part of the University-Enterprise the lecture, which was attended by businessmen and Interaction Program, created by the entity with the aim executives, focused on the discussion of issues related to of bringing together universities, associations, research fi nancial management, strategic planning, meeting targets institutes and small and medium enterprises. and competitive intelligence. 38 Annual Report 2010
Annual Report 2010
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